INSIGHTS

Research and ideas on AI, automation, and where work is headed

Data-backed breakdowns on automation, AI adoption, and what it takes to keep a website competitive as search and customer behavior shift.

AI & AUTOMATION·10 min read

Websites Without Chatbots Are Losing the AI Era: Here's the Data

Chatbot adoption by industry, real usage numbers, and what AI Overviews are doing to organic traffic, pulled from Gartner, Pew, Ahrefs, and SparkToro.

August 6, 2026Read more

Ready to stop doing work a machine can do?

Book a free 30-minute discovery call. No pitch, just clarity.

Book a Call